News: EA to ditch in-game ad partners and sell direct
- Friday, March 12, 2010, 13:16
- gamesindustry
- Add a comment
Electronic Arts is to drop in-game advertising partners IGA Worldwide and Massive Inc. and sell its ads in-house. According to a report by digital marketing site clickz, the publisher held an event in New York earlier this week where it pitched its properties to advertisers and media buyers
Read whole story on : Gamesindustry
About the Author
Game Mania has written 2488 stories on this site.
Write a Comment
Gravatars are small images that can show your personality. You can get your gravatar for free today!
